Creating an out of this world brand identity and launch trailer

Identity development and conceptual storyboarding to develop an immersive 2.5D world, bringing to life a unique brand character and proposition. Full video production included voice artist selection and recording to apply a fitting brand sound.

From conception, LynxBet has had a market-driven, brand-first proposition. Working with RCA set the visual brand foundations to enable us stand out from the crowd, demonstrated across a range of assets. The development of the LynxBet landscapes for our unique Lucky Lynx 3D character further brought the vision to life, creating exciting and detailed animated worlds to produce a captivating launch trailer.

Jeremy Taylor, CEO